Measuring the Purchases of Soft Drinks By Students in U.S. Schools
Monday, 28 November 2005
A study on soft drink consumption trends in American schools
In a study commissioned by the American Beverage Association, Keybridge Research conducts a stastical review of the patterns of beverage purchases by U.S. students over the normal school day. An analysis of the patterns and trends in the product mix of beverages delivered to schools between 2002 and 2005 uses data obtained from the 13 largest U.S. bottlers, as well as detailed statistics from 15 benchmark school systems from 10 different states.
Washington DC 20007